Hello, I am Spencer, an accomplished UX/UI, web, and graphic designer with a solid background in social media marketing. My passion lies in creating inclusive and expressive designs that resonate with diverse audiences. With my expertise in a range of software and coding languages, I am skilled in creating and developing interactive elements that enhance user experience. I possess a comprehensive understanding of WCAG standards and adhere to them while developing content. Presently, I serve as a Digital Designer at Michels Communications, managing digital ad campaigns, social media accounts, websites, and analytics accounts. Additionally, I have independently created and branded my social media pages, @cats_and_cowboy_hats, which boast over 331,000 followers across various platforms. My creative process is fueled by the desire to exceed expectations and achieve impactful outcomes while ensuring inclusivity for all.
November 2022 to Present
Michels Communcations
Strategize and execute innovative digital ad campaigns for social media, web, and mobile platforms.
Oversee and maintain Google Ads and other data analytic accounts to ensure optimal performance and ROI.
Manage and maintain multiple social media accounts for both internal and external organizations, ensuring consistency and adherence to brand guidelines.
Implement updates and refreshes to client websites and internal web platforms to enhance user experience and drive traffic.
Offer technical expertise to effectively troubleshoot and resolve system issues and provide valuable insights for continued improvement.
January 2019 to Present
Cats and Cowboy Hats
Establish and curate interest in a social media following from the ground up.
Recognize the industry of social media to capitalize on joint interest of a topic.
Collaborate with various advertisers and companies to create targeted ads that meet their brand standards.
May 2021 to August 2022
City of Sioux City
Design and Create various user-friendly elements for implementation on the website.
Write and test code using JavaScript and HTML.
Utilize brand standards to create thematic content.
Adhere website design to WCAG standards
March 2020 to March 2022
USD AIGA
Organize meetings, create events, and help create designs for clients that approach the AIGA chapter.
Provide ways of communication for members within the group.
September 2018 to Present
Design a suite of various book posters for Morningside Elementary School.
Conceive a logo design for services and new products at Long Lines Broadband.
March 2019 to March 2020
USD AIGA
Establish communication with members within the AIGA chapter.
Manage social media platforms and generate content to be posted onto the AIGA accounts feed.
University of South Dakota
University of South Dakota
University of South Dakota